Dear LOV & LAV Community,
What an incredible journey the past three and a half years have been! Since launching LOV & LAV in 2020, in the midst of a global pandemic, we’ve experienced remarkable growth and success—far beyond what I could have imagined. Your support turned those challenging times into something beautiful, especially during the Christmas season when we saw an unexpected surge in sales that truly warmed my heart. By 2021, we had expanded into major European marketplaces like Zalando, About You, Otto, and Klingel, selling across eight countries. We were even honored to be featured in British Vogue three times, recognized for our unique take on vintage-inspired design.
As many of you know, I am also the founder of PRISÉ Switzerland, where I design luxury womenswear. Both brands have grown tremendously, and this success has led me to an exciting decision: moving forward, I will continue designing jewelry under the PRISÉ Switzerland label. While the LOV & LAV name will no longer exist as a standalone brand, I will be creating fresh, new concepts in jewelry design with PRISÉ Switzerland. This isn’t the end—it’s a new beginning for us all!
Thank you for being part of the LOV & LAV journey. I look forward to continuing this journey with you at PRISÉ, where you can expect new designs that reflect the style you’ve cherished. Let’s stay connected and embrace this new chapter together!
With love and gratitude,
Switzerland, 2024,
Priska
Founder and Designer of PRISÉ Switzerland